At Reverse Tech, we are on a mission to create, launch, and scale digital product brands in the health and wellness space. Our goal is ambitious – we aim to help 10 million people improve their health by 2030 through hyper-targeted, mass-scale brands. We specialize in subscription-based business models and pride ourselves on being results-focused, with no big egos, just big data.

What We Want to Achieve:

Our vision is to discover novel self-serve solutions to the world's greatest health problems, all while adhering to our core values.

We're looking for a SEM Specialist to join our Reverse Tech remote team. You will play a crucial role in creating and managing effective advertising campaigns on Google and Microsoft Ads. You’ll work closely with other departments and senior stakeholders across all Reverse Tech, contributing to our mission of improving lives and changing the world through innovative digital solutions.

About the role

• Plan, execute and optimize web advertising campaigns on SEM platforms, using data-driven insights, automations and best practices. 
• Strong analytical and technical skills. Data driven mindset is a must, but ideally you are also up to date with the latest marketing trends and use of technology like AI. 
• Monitor, analyze campaign performance and define automations rules to help you covering the most "mechanical" and repetitive tasks: we use Tableau, Looker, Mixpanel, and of course, the actual advertising platforms Google UAC and Bing. 
• Collaborate within marketing and with other business areas, creative design, copy, data and product to align campaign objectives and execution.
• Competitors research and test new kws segments, ad formats, features, and audiences, to identify new opportunities and continuously improve campaign efficiency. 
• Communicate and report on campaign results, insights, and recommendations. - Experienced setting up and defining a straightforward strategy for Pmax and Dem Gen Google Campaigns is a plus. 
• If you have experience with other media advertising platforms like Meta, Pinterest, TikTok or Snapchat is a plus.

Desired Skills

• +2 years of experience in a previous similar role for a digital business (ideally a subscription-based B2C product), actively managing Google Ads Campaigns. 
• Experienced with Ads / creatives testing workflow specifically for App Campaigns. 
• Familiar with Google and Microsoft advertising policies, guidelines, and best practices from an account structure and creative perspective. 
• Good expertise with SEM fundamentals: including smart bidding, SQR, assets optimization and testing. 
• Strong analytical and problem-solving skills, with the ability to interpret and present data in a clear and actionable way. Familiar with the main KPIs and operations of a B2C business. 
• Communication and collaboration skills, with the ability to work effectively in a remotely, with a high sense of ownership and proactivity. 
• Involved in Campaign Automation projects or familiar with tools that help automating tasks. Creative and innovative mindset, with the ability to generate new ideas and test approaches.

Our Values:

• Impact
  We focus on what matters — cutting noise, working smart, and delivering real results.
• Extreme Ownership
  We take full responsibility, move fast, and fix what’s broken — no excuses.
• Excellence
  We push to improve every day, stay curious, and raise the bar.
• Collaboration
  We win together — with trust, openness, and shared ownership.

Benefits

What Our Team Members Get:

• 100% remote and flexible work hours
• Top notch equipment (MacBook Pro or PC, you decide)
• Full-time or freelance opportunities
• Learning from the best, including ex-Googlers and more
• Unlimited growth prospects
• Inclusion in a winning team
• Competitive compensation
• A fun, non-corporate atmosphere

If you’re passionate about digital advertising, have experience in SEM platforms, and are ready to join a dynamic, global team, we encourage you to apply. Help us shape the future of health and wellness through technology.

Learn more about us at https://www.reverse.tech/ and apply today to become a key player in our exciting journey.

*This position is offered as a Remote option, reach out to us to evaluate the options according to your location.